Civil Service Agenda 08-17-2022

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            MUSKEGON BOARD OF CIVIL SERVICE COMMISSIONERS
                              Regular Meeting Agenda
                             Monday, August 17, 2022
                                    3:00 P.M.
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    I.       CALL TO ORDER

    II.      MINUTES
             Approval of the minutes from the regular meeting held on July 11, 2022,
             Civil Service Commission meeting.

    III.     ACTION AGENDA
             A. Job description(s)

    IV.      INFORMATION ITEMS

    V.       OLD BUSINESS

    VI.      OTHER BUSINESS

    VII.     PUBLIC COMMENT

    VII.    ADJOURNMENT




                       AMERICAN DISABILTY ACT POLICY FOR ACCESS TO OPEN
                        MEETING OF THE CITY COMMISSION AND ANY OF ITS
                               COMMITTEES OR SUBCOMMITTEES

The City of Muskegon will provide necessary reasonable auxiliary aids and services, such as signers for the hearing
impaired and audio tapes of printed materials being considered at the meeting, to individuals with disabilities who
want to attend the meeting, upon twenty-four hour notice to the City of Muskegon. Individuals with disabilities
requiring auxiliary aids or services should contact the City of Muskegon by writing or calling the following:

                                          Ann Marie Meisch, City Clerk
                                               933 Terrace Street
                                             Muskegon, MI 49440
                                                 CITY OF MUSKEGON
                                                  JOB DESCRIPTION

                              COMMUNITY ENGAGEMENT MANAGER

Supervised By:             Deputy City Manager
Supervises:                N/A

Position Summary:
Under the general supervision of the Deputy City Manager, develop and oversee the city’s community
engagement strategy to most effectively reach current and potential city residents, business owners,
workers, developers, and visitors. Guide outreach that informs the public of success stories, city services
and initiatives, and engages people for community building. Promote local and small businesses through
the city’s farmer’s market and small business incubators. Maintain good working relationships with key
media, local businesses, and interest groups. Serve as chief spokesperson for the city’s administration.


Essential Job Functions:
An employee in this position may be called upon to do any or all of the following essential functions. These examples do not
include all of the duties which the employee may be expected to perform. To perform this job successfully, an individual must be
able to perform each essential function satisfactorily.

1.       Develop and manage the community engagement strategy, policies, and procedures. Assess and
         evaluate the existing communication and public outreach efforts and recommend improvements.

2.       Establish a unified communication plan that engages the public and promotes Muskegon in ways
         that are positive, relevant, and targeted for various audiences. Identify media opportunities and
         implement community relations activities related to city projects, programs, and initiatives.
         Increase awareness of Muskegon’s strong and vibrant economy to attract private investment, new
         residents, and retain existing business and industry. Promote the Watch Muskegon brand
         throughout Michigan.

     3. Assist all departments in developing communication and engagement materials that promote
        Muskegon for future investment. Advise and assist the City Manager, City Commissioners, and
        Division Heads on communication strategies and related matters. Ensure messages on all media
        platforms are consistent.

4.       Promote a favorable public image through publicity efforts such as speeches, interviews, exhibits,
         films, tours, and question/answer sessions. Identify media opportunities, write press releases,
         and implement community relations activities related to city projects, programs, and initiatives.
         Assist city staff in reaching residents and business owners to gather input for various plans and
         projects.

5.       Conduct marketing research and analysis, and monitor media trends which have the potential of
         impacting local government, the local economy, and new economic development. Ensure the
         city’s website is effective in delivering the community engagement strategy and is useful to
         residents, workers, business owners, potential developers, and visitors. Monitor content on the
         city’s website and propose design improvements.

6.       Develop a city newsletter and other communication vehicles to promote Muskegon as an
         excellent place to live, work, develop, and visit.

7.       Monitor key media on a daily basis and respond as necessary with input from various department
         and/or division heads.

8.       Review and understand emerging technologies and periodically recommend changes to how
         various social media platforms are used. Analyze and track metrics for all social media channels
        and report on effectiveness of each including data on paid advertising.

9.      Collect and analyze crime statistics. Develop reports and keep records regarding crime activities
        within the city.

10.     Assist with research and writing applications for grants. Assist in the administration of awarded
        grants.

11.     Manage the city’s social districts. Coordinate with business owners, manage the budget, and
        collaborate with other city departments to implement events that highlight and accommodate the
        districts.

12.     Develop productive working relationships to provide quality customer service to all city
        departments.

13.     Attend various conferences, events and trade shows to promote the City of Muskegon and
        improve knowledge and skills.

14.     Perform other related work as required.


Required Knowledge, Skills, Abilities and Minimum Qualifications:
The requirements listed below are representative of the knowledge, skills, abilities and minimum qualifications necessary to
perform the essential functions of the position. Reasonable accommodations may be made to enable individuals with disabilities
to perform the job.

•       Associate’s degree or equivalent in public administration, business management,
        communications, or a related field.

•       Five or more years of experience in public administration, business management, office
        management, communications, local government, or a related field.

•       Knowledge of media organizations and operations.

•       Knowledge of marketing principles and practices.

•       Strong interpersonal skills with ability to effectively handle crisis situations.

•       Knowledge in coordinating and managing social media accounts across multiple platforms.

•       Ability to effectively handle controversial and sensitive issues.

•       Ability to establish and maintain effective working relationships with other city personnel and
        officials, to work as a member of a team, to communicate clearly and effectively with the public,
        and to provide good customer service.

•       Strong ability to effectively present information orally and in writing.

•       State of Michigan Vehicle Operator’s License, a satisfactory driving record, and the ability to
        maintain one throughout employment.


Physical Demands and Work Environment:
The physical demands and work environment characteristics described here are representative of those an employee
encounters while performing the essential functions of the job. Reasonable accommodations may be made to enable individuals
with disabilities to perform the essential functions.

While performing the duties of this job, the employee regularly works in an office setting with a controlled
climate where they sit and work on a computer, communicate by telephone, email or in person, and move
around the office to travel to other locations. The employee may work outside the office in various
locations throughout the city in an event/festival setting. This may require the employee to traverse
uneven ground, stand, walk, stoop, kneel, crouch, or crawl, and encounter fumes, dust, chemicals or
other hazardous materials and equipment. The employee is occasionally exposed to adverse weather
conditions, loud noises, or moving mechanical parts. The noise level in the work environment is usually
quiet and can be extremely loud in festival settings.
                                                 CITY OF MUSKEGON
                                                  JOB DESCRIPTION

                                          DEVELOPMENT ANALYST

Supervised By:             Development Services Director
Supervises:                N/A

Position Summary:
Under the general supervision of the Development Services Director, implements and tracks the City’s
economic development and project management programs. Maintains close relationships with
businesses, property owners, commercial real estate professionals, developers and other economic
development agencies and partners in order to support existing business and promote investment and
development within the City. The Development Analyst will assist with public improvement projects
related to economic development and redevelopment with the City, including public-private partnerships.


Essential Job Functions:
An employee in this position may be called upon to do any or all of the following essential functions. These examples do not
include all of the duties which the employee may be expected to perform. To perform this job successfully, an individual must be
able to perform each essential function satisfactorily.

1.       Manages the economic development program, policies, procedures, and work plans.

2.       Acts as staffing point with the City’s executive leadership team and the business community to
         identify, implement economic development programs, projects, and partnerships throughout the
         city.

3.       Works with and supports City public and private organizations including but not limited to business
         and industry interests, local public officials, economic development agencies, regional entities,
         state agencies, and the community in general.

4.       Develops and implements the City’s business retention, expansion, and attraction program under
         the supervision of the Development Services Director.

5.       Serves as staff liaison to Business Improvement Districts, Development Authorities, Corridor
         Authorities, Brownfield Authority, and other citizen boards as assigned.

6.       Prepares and presents reports and agenda items regarding various economic development and
         redevelopment programs and projects for the City Commissioners, Planning Commissioners and
         various committees and advisory boards. Attends and participates in other public meetings as
         required.

7.       Conducts business information research and analysis, and interprets fiscal, demographic, market
         and other business related economic data. Monitors business trends which have the potential of
         impacting local government, and local business and supporting new business development.

8.       Responds to inquiries from local government, businesses, and the general public, including
         explaining rules, regulations, policies, procedures, and addressing issues concerning tax
         incentives, local companies, sites and infrastructure.

9.       Develops productive working relationships to provide quality customer service to local
         government, business owners, property owners, state agencies, citizens, stakeholders, elected
         officials and other employees. Serves as the main point of contact for primary business corridors
         as well as industrial retention, attraction, and expansion.
10.     May assist other jurisdictions with economic development activities as required under contractual
        relationships between the City and other entities.

11.     Prepares and processes grant applications. Assists in monitoring and implementing grant funding
        for City programs in the area of redevelopment as assigned. Reports on grant funding activities
        according to applicable grant regulations.

12.     Attends various conferences, events and trade shows to provide information to site coordinators
        and corporate real estate professionals on various City economic development programs,
        incentives and available properties.

13.     Assists in creation/revision of the Economic Development portion of the City website, and
        provides input in the creation of collateral materials for economic development purposes.

14.     Performs other related work as required.


Required Knowledge, Skills, Abilities and Minimum Qualifications:
The requirements listed below are representative of the knowledge, skills, abilities and minimum qualifications necessary to
perform the essential functions of the position. Reasonable accommodations may be made to enable individuals with disabilities
to perform the job.

•       Possess a Bachelor’s degree from an accredited college or university.

•       A minimum of one (1) year of directly related experience in economic development, business
        attraction and/or development, community development, planning, local government service,
        marketing, data analytics, finance, or a related field.

•       Knowledge of the principles and practices of economic development strategies, knowledge of
        public policy theory, public policy analysis techniques, state and federal incentive programs, and
        program evaluation techniques.

•       Knowledge of the principles and practices of modern public administration particularly with
        local/municipal government and its functions and services including budgetary and administrative
        systems.

•       Skill in using personal computers (particularly spreadsheets and database software to conduct
        statistical analyses), phone equipment, copy machines and fax machines.

•       Ability to manage records, ability to establish and maintain effective working relationships with
        other county personnel and officials, ability to write complete, clear and concise reports, ability to
        identify and analyze procedural problems.

•       Ability to effectively present information orally and in writing, displays excellent interpersonal skills
        and awareness of controversial and/or sensitive issues.

•       Ability to work effectively with government officials and the general public and provide good
        customer service.

•       State of Michigan Vehicle Operator’s License, a satisfactory driving record, and the ability to
        maintain one throughout employment.



Physical Demands and Work Environment:
The physical demands and work environment characteristics described here are representative of those an employee
encounters while performing the essential functions of the job. Reasonable accommodations may be made to enable individuals
with disabilities to perform the essential functions.
While performing the duties of this job, the employee regularly works in an office setting with a controlled
climate where they sit and work on a computer, communicate by telephone, email or in person, and move
around the office to travel to other locations. The employee must occasionally work outside the office
and may need to lift and/or move items of light weight. The noise level in the work environment is usually
quiet.

While performing the duties of this job, the employee is occasionally required to travel to various locations
within the City and work outside the office at field sites to inspect various properties and other works in
progress. This may require the employee to traverse uneven ground, stand, walk, stoop, kneel, crouch,
or crawl, and encounter fumes, dust, chemicals or other hazardous materials and equipment. The
employee is occasionally exposed to adverse weather conditions, loud noises, or moving mechanical
parts. The noise level in the work environment is usually quiet, and may be loud in field situations.
             MUSKEGON BOARD OF CIVIL SERVICE COMMISSIONERS
                                Regular Meeting Minutes
                                 Monday, July 11, 2022
                                         4:00 P.M.
    ************************************************************************************
 I.   CALL TO ORDER

       The meeting was called to order by Commissioner David Wentland at 4:01 P.M.

       Present: Commissioner David Wentland, Commissioner Larry Spataro,
       Commissioner Johnny Brown, Kristen Wade, Civil Service Director, Dwana
       Thompson, EEO & Employee Relations Director and Christine Evans, Human
       Resources Specialist.

II.    MINUTES
       Motion was made by Commissioner Spataro and seconded by Commissioner
       Brown to approve the regular meeting minutes of the June 13, 2022 meeting.

                                                 Motion Carried.

III.   ACTION AGENDA
        A. Job Description – Mechanic

       Motion was made by Commissioner Spataro and seconded by Commissioner
       Wentland to approve the revised job description for the Mechanic. Discussion
       ensued about the changes in the job description.

                                                 Motion Carried.


IV.    INFORMATION ITEMS

V.     OLD BUSINESS

 VI.   OTHER BUSINESS

VII.   PUBLIC COMMENT

VIII. ADJOURNMENT
      Meeting adjourned at 4:09 PM.

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