Business Resources

The City of Muskegon strives to create a friendly business climate and thriving economy. As such, we are committed to connecting local small business owners and entrepreneurs with valuable resources that will assist them in establishing and growing their businesses.

Small Retailer Assistance Program

The City of Muskegon recently established a Small Retailer Assistance Program to help in the creation of more small retail businesses and to aid existing small retail businesses negatively impacted by COVID-19. To learn more about the grants available and terms to apply, please review the Small Retailer Assistance Program Guidelines (PDF).

To apply for a small retail business grant, please use the links below.

Rental Assistance Grant (for new business)

This grant is intended to help small retailers open new storefronts in traditional brick and mortar buildings. Grantees will be reimbursed 50% of their monthly rent, up to a total of $5,000.
Apply for the Rental Assistance Grant

Retail Renovation Grant (for new or existing business)

This grant is intended to assist in the creation of more rentable retail spaces for small businesses. Grantees will be reimbursed 50% (up to $5,000) of the renovation costs associated with upgrading a defunct space into a usable retail suite.
Apply for the Retail Renovation Grant

CV Assistance Grant (existing business)

This grant is intended to help existing small retailers continue operations in storefronts located in traditional brick and mortar buildings. Grantees will be reimbursed 75% of their business operating losses, up to a total of $5,000.
Apply for the CV Assistance Grant

CV Capital Grant (existing business)

This grant is intended to help existing small retailers continue operations in storefronts located in traditional brick and mortar buildings. Grantees will be reimbursed 75% of their expenses up to a total of $5,000 for renovations associated with modifying their storefronts in response to new distancing guidelines and reduced capacity due to COVID-19.
Apply for the CV Capital Grant